Meet the Team

James is CEO and Founder of AdviNOW Medical. James is a seasoned technology executive with over 20 years of experience inventing and managing the development of revolutionary products while leading companies to “best in class” financial performance.

James is a dynamic leader who has demonstrated technological vision and profitable growth in both small and large organizations. Throughout James’s career, he has been involved with almost every major technological breakthrough consumers have experienced, giving him a unique perspective on how AI will change healthcare.

Among his start-up successes is Silicon Labs, where he was Vice President of Asian Operations. As founder of the Silicon Labs Asia organization, James built the infrastructure that enabled growth from near $0 to over $300M in revenue while delivering the technology that shrunk mobile phones to fit into a human hand.

Among his large business management successes is NXP (Freescale) where James was an officer and senior vice president. There he took over the distressed Analog and Sensor group with nearly $1 billion in revenue and 800 employees. Over his tenure, the group enjoyed a turnaround that dramatically increased gross margin, revenue, and EBIT while transitioning to the clear market leader that delivered the technological inventions that enable self-driving and electric vehicles.

James speaks fluent Japanese and holds a master’s degree in electrical engineering from Brigham Young University.

Steve has over 30 years of financial and business management experience, including serving as a partner with Deloitte & Touche LLP, serving as Chief Financial Officer with both public and private companies, and owning and operating an in-home care services business in the Phoenix metro area. His areas of expertise include accounting, finance, internal controls, and risk management.

Steve is qualified as a financial expert under Sarbanes-Oxley. He has a proven track record of problem solving and managing complex projects, including finance process transformation, implementation of new and/or complex accounting standards, post-merger integrations, and implementation of new regulatory and human resources requirements. He is experienced at managing relationships with both external and internal auditors.

Steve will serve as an advisory board member and CFO, providing oversight and direction as AdviNOW Medical builds out its accounting and financial management capabilities.

Jim is a seasoned technologist leading digital experience development and management for over 20 years. Prior to joining AdviNOW Medical, Jim was Vice President of Technology with American Express, where he ran multiple organizations in the web engineering organization that serviced millions of customers in over 26 countries. At American Express, Jim led development of major brand lines such as the Premier Membership Rewards, Small Business Saturday, and the account management of the card platform for consumer and small business customers.

Jim’s leadership and drive for efficiency guided American Express’s web engineering organization to adopt Agile and Scrum and implement training, tooling, and best practices across more than 30 teams in just under a year. Jim is a well-respected and an organized leader who specializes in website optimization strategies and was also an advisory board member for Akamai, a leading provider of CDN capabilities.

Jim specializes in web development, including responsive mobile experiences using a number of technology platforms ranging from traditional Java/J2EE based applications to the more recent Javascript frameworks common with the MEAN stack.

Jim holds a bachelor’s in systems and industrial engineering from the University of Arizona and a master’s in business – eCommerce from the University of Phoenix.

Chris brings a wealth of public and private sector executive hospital and healthcare management experience and knowledge to AdviNOW Medical from his 32+ years in the healthcare industry. He has been a visionary for healthcare quality, transformation, and growth throughout his career as a leader in many prestigious large healthcare organizations. Most recently in the Valley Chris has been the CEO/Regional Vice President of the Arizona Spine and Joint Hospital/Canyon Surgery Center and the St. Luke’s Medical Center/Tempe St. Luke’s Hospital system. In both of these organizations he focused on partnering with physicians/providers and introducing innovative technologies to improve healthcare quality and outcomes. Prior to that, as CEO of a tertiary care hospital within the Hospital Corporation of America (HCA) system, he drove technology adoption and unprecedented growth while also improving quality outcomes and the patient experience. In the fast-growing ambulatory care arena of healthcare, he served as CEO of a fast-growing multi-state chain that expanded access to high quality and affordable healthcare to the community and managed the sale of these entities to larger strategic healthcare organizations.

Chris retired from the Army in 2006 as Lieutenant Colonel where he served 20 years in a variety of operational and healthcare administrative roles at military bases and facilities in South Korea, Texas, Virginia, California, Georgia, the United States Military Academy at West Point, and Fort Leavenworth. He has a Master of Healthcare Administration (MHA) from Baylor University and a bachelor’s degree from Arizona State University.

Chris is a Fellow in the American College of Healthcare Executives and serves as a board member for the Arizona State University Alumni Association. He has volunteered his time and talents to numerous organizations and causes throughout the years, including Big Brothers/Big Sisters, Veteran’s Affairs hospitals, Army Community Service, Army Emergency Relief, Combined Federal Campaign, United Way, March of Dimes, and the Arthritis Foundation.

Philippe is Director of Sales and Customer Experience at AdviNOW
Medical. He previously worked for the Intel Corporation in global
supply chain management where he interfaced with both external
customers and internal stakeholders to enable leading-edge
semiconductor technology. He created a flexible global media supply
chain during the transition of a Fortune 50 company from a computer-
centric company to a data-centric company focusing on mobile, cloud,
and tablet. He won multiple internal awards for leading international
teams to solve complex manufacturing challenges.

Philippe completed working for NXP Semiconductors as Senior
Automotive Sensor Product and Test Engineer in 2016. He won the NXP
Diamond Chip award for outstanding quality support to Tier 1 and OEM
automotive customers along with a business line award for most yield
performance improvement. He has worked in qualifying new devices
used in developing safer self-driving vehicles with advanced driver
assist systems. He authored two patents focusing on MEMS sensor
testing. The tested products include qualified pressure sensors that are
used in biomedical lifesaving devices. Within the first six months of
employment, he presented the first disclosure at the international
Semicon Europa conference in Germany.

Philippe graduated from Gonzaga University as a mechanical engineer
where he received a full scholarship to play NCAA Division I men’s
soccer. He helped elevate the team to a top 20 ranking and participated
in the post-season NCAA tournament, winning him conference team
recognition. He went on to pursue soccer in a professional setting in
Uruguay before returning to the United States to pursue a master’s in
Mechanical and Aerospace Engineering from Arizona State University.

Philippe speaks fluent Spanish, is Six Sigma certified, and is an EIT.

Dr. Grayson earned his medical degree from Umea University in Sweden. His clinical training then continued at the neurosurgery residency program at Umea University Hospital. During his practice, Dr. Grayson gained a deep knowledge in the neuroscience field. He has a special interest in, and was fellowship trained in, cerebrovascular and skull base surgery at the Swedish Neuroscience Institute in Seattle, WA.

As a full-time faculty member at the neurosurgery department in Umea, his work was continually recognized for improving health outcomes and making healthcare more effective. By implementing new techniques and methods here at AdviNow, he believes that patient outcomes will improve and the provider’s time will be managed more effectively.

Kristopher Perry is Director of Computer Vision AI, leading a team of data scientists and software developers to implement state-of-the-art computer vision solutions running in real time on edge-node devices. These powerful solutions come together to provide an augmented reality experience for patients, guiding them through self-performed medical exams with a variety of devices.

Kristopher is a machine learning and start-up veteran. Passionate about enhancing human lives through automation, Kristopher cut his teeth by founding his own start-up out of college. As a cofounder, Kristopher designed and built custom gaming wearables, making use of multiple brain-sensing technologies and machine-learned models to help gamers maximize their virtual and augmented reality experience. Led by Kris, the company went on to win Best Technical Venture Award at Washington State University’s Business Plan Competition in 2014. In 2016, Kristopher founded the consulting firm KPNeuralWorks where he helped lead a team to develop an IoT memory game, featuring real-time brain-wave processing on edge-node devices, demoed at the Embedded World Conference 2017.

In his spare time, Kristopher can be found tinkering with electronics, implementing custom AI on single-board computers, and watching anime.

Wesam is Director of Data Science and Machine Learning at AdviNOW Medical, where he oversees the development of large-scale end-to-end machine learning systems for disease diagnosis and treatment.  His team uses knowledge extracted from medical texts, patients’ vital measurements, and patients’ answers to relevant questions to assist physicians in quickly finding accurate diagnoses and treatments.

Prior to AdviNow Medical, Wesam led the development of identity verification and risk assessment using machine learning at Sweetbridge.  Before that he was with American Express, where he built models for targeted digital advertising and credit card offer personalization.

Wesam holds a PhD in computer science.  His dissertation was focused on developing dynamic topic models.

Wesam is an avid swimmer and an active member in machine learning community in Phoenix.

Amanda is Director of Operations, leading in process change management. Amanda comes to AdviNOW with over 15 years of healthcare and 10 years of management experience. While holding various management positions, Amanda has been able to save millions of dollars for companies by streamlining processes and projects in multiple countries.

Her current role oversees Asset Management, Human Resources, Accounts Payable and Receivable, Procurement, Marketing, general office management, and much more.

Amanda holds a Bachelor in Exercise Science – Business Administration from the University of Sioux Falls, a Master of Business – Healthcare Administration, and Doctorate in Management – Organizational Change and Development from Colorado Technical University.

For fun, Amanda likes to spend time with her husband and newborn son going to Disneyland, spending time with their 6 pets, and spoiling her nieces and goddaughters.

Tarek is Product Director at AdviNOW Medical. He is a health informatics professional who has been in the healthcare industry all his career.

After graduating with a degree in software engineering from Arizona State University, Tarek persuaded a Master of Science in biomedical and health Informatics where he specialized in healthcare reform and the adoption of the digital age through meaningful use objectives, interoperability and data exchange, population health management and value-based care, clinical workflow automation, and process improvement.

Tarek held multiple roles during his career in healthcare informatics in different healthcare organizations, from payers to physician organizations and clinical integrated networks.

In his previous role as Product Director at Orion Health, Tarek was a leader and visionary who effectively brought products to market through a strong vision and strategy, exciting and high-impact product releases, differentiating roadmaps, and ongoing innovation whilst also aligning to company-wide goals. He led the development and integration of population health products and solutions, focusing on analytics and business intelligence to maintain healthier populations and reduce healthcare cost. Ultimately, Tarek ensures that company investments of time, money, and resources are optimally spent. He is dedicated to the highest level of performance excellence and business ethics.

Tarek also oversaw product management activities that include customer lifecycle (RFP responses, sales presentations, and product marketing) and product development lifecycle from concept to completion, using agile methodologies and best practices.

Tarek speaks fluent Arabic, and is a member of the American Medical Informatics Association (AMIA) and the Healthcare Information and Management Systems Society (HIMSS). He is also President of the board of directors for his community Home Owners Association.